Kochen für Helden is a grassroots movement of restaurateurs in times of Corona crisis. The charitable action provides meals to all the people who make sure that our lives continue under the current Covid19 circumstances: People in functional professions such as doctors and nurses in hospitals, employees in pharmacies and supermarkets, and all the other heroines of our daily lives.
#kochenfürhelden started in Berlin and is represented in numerous cities. In cooperation with the initiators, we developed a multimedia concept for Kochen für Helden in a very short time. This included the corporate identity, a social media concept, the website with CMS, advertising material, sponsor presentations and advertising banners in the Berlin public transport system and on Ströer advertising spaces throughout Germany.
Kochen für Helden is a community service project accompanied by Julian O'Swald, Max Wohlleber and Frydia von Hinüber during the Corona Pandemic 2020.
Main areas of responsibility: Branding, Corporate Design, Social Media Management, Interaction Design, Visual Design, Team coordination.